Aspen Skiing Company

Now known as Aspen One, this brand encompasses outdoors, hospitality, and lifestyle apparel. I directly assisted their paid social and search efforts through creative strategy, direction, and development. I often collaborated with their production partners to provide them with campaign style guides and desired shot lists for audience-first content. My team would then execute the final cuts for platforms such as Instagram and YouTube.

Agency: Booyah Advertising / Role: Creative Operations Supervisor